{"product_id":"sony-a7-iv-mirrorless-camera-body","title":"Sony A7 IV Mirrorless Camera Body","description":"\u003ch2\u003e📦 Lead Time Notice\u003c\/h2\u003e\n\u003cp\u003eThis item is sourced on order and requires approximately 10–20 business days to arrive before dispatch.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eProduct Overview\u003c\/h2\u003e\n\u003cp\u003eThe Sony a7 IV Mirrorless Camera is a powerful hybrid full-frame camera designed for photographers, filmmakers, and content creators who demand exceptional image quality and advanced video performance. Equipped with a newly developed 33MP Exmor R CMOS sensor, advanced AI-based autofocus, and professional-grade 4K 60p 10-bit recording, the a7 IV delivers outstanding versatility for both stills and cinematic productions. Its compact design, powerful stabilization, and intelligent autofocus system make it ideal for professional and creative workflows.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e33MP Full-Frame Exmor R BSI CMOS sensor\u003c\/li\u003e\n\u003cli\u003eBIONZ XR image processor for high-speed performance\u003c\/li\u003e\n\u003cli\u003e4K 60p 10-bit video recording with S-Cinetone and S-Log3\u003c\/li\u003e\n\u003cli\u003eUp to 10 fps continuous shooting with AF\/AE tracking\u003c\/li\u003e\n\u003cli\u003e759-point Fast Hybrid Autofocus system\u003c\/li\u003e\n\u003cli\u003eReal-time Eye AF for humans, animals, and birds\u003c\/li\u003e\n\u003cli\u003e3.68m-dot OLED electronic viewfinder with 120 fps refresh rate\u003c\/li\u003e\n\u003cli\u003e3-inch vari-angle touchscreen LCD for flexible shooting angles\u003c\/li\u003e\n\u003cli\u003e5-axis SteadyShot INSIDE image stabilization\u003c\/li\u003e\n\u003cli\u003eFocus Breathing Compensation for smoother focus transitions\u003c\/li\u003e\n\u003cli\u003eUnlimited recording times with advanced heat management\u003c\/li\u003e\n\u003cli\u003eCreative Look profiles and Soft Skin Effect\u003c\/li\u003e\n\u003cli\u003eDual card slots supporting CFexpress Type A and UHS-II SD cards\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi and Bluetooth connectivity\u003c\/li\u003e\n\u003cli\u003eUSB live streaming support for content creation and conferencing\u003c\/li\u003e\n\u003cli\u003eFull-size HDMI output for external recording\u003c\/li\u003e\n\u003cli\u003eCondition: Premium display unit, like new\u003c\/li\u003e\n\u003cli\u003eSpecial Order Item: Delivery within 10 to 15 working days\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCamera Type: Full-Frame Mirrorless Camera\u003c\/li\u003e\n\u003cli\u003eSensor Resolution: 33MP Effective\u003c\/li\u003e\n\u003cli\u003eSensor Type: 35.9 x 23.9 mm Exmor R CMOS\u003c\/li\u003e\n\u003cli\u003eLens Mount: Sony E Mount\u003c\/li\u003e\n\u003cli\u003eImage Processor: BIONZ XR\u003c\/li\u003e\n\u003cli\u003eISO Range: 100 – 51,200 (Expandable to 204,800)\u003c\/li\u003e\n\u003cli\u003eContinuous Shooting Speed: Up to 10 fps\u003c\/li\u003e\n\u003cli\u003eAutofocus System: 759-Point Phase Detection AF\u003c\/li\u003e\n\u003cli\u003eImage Stabilization: 5-Axis Sensor-Shift Stabilization\u003c\/li\u003e\n\u003cli\u003eVideo Recording: UHD 4K 60p 10-Bit\u003c\/li\u003e\n\u003cli\u003eVideo Formats: XAVC HS, XAVC S-I, XAVC S\u003c\/li\u003e\n\u003cli\u003eExternal Recording: 4:2:2 10-Bit via HDMI\u003c\/li\u003e\n\u003cli\u003eDisplay: 3.0-inch Vari-Angle Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eViewfinder: 3.68m-dot OLED EVF\u003c\/li\u003e\n\u003cli\u003eMemory Card Slots: CFexpress Type A \/ SD UHS-II Dual Slots\u003c\/li\u003e\n\u003cli\u003eWireless Connectivity: Wi-Fi \u0026amp; Bluetooth\u003c\/li\u003e\n\u003cli\u003eAudio Ports: 3.5mm Headphone \u0026amp; Microphone Inputs\u003c\/li\u003e\n\u003cli\u003eUSB Interface: USB-C 3.2 Gen 2\u003c\/li\u003e\n\u003cli\u003eBattery Type: NP-FZ100 Rechargeable Lithium-Ion\u003c\/li\u003e\n\u003cli\u003eBattery Life: Approx. 520 Shots\u003c\/li\u003e\n\u003cli\u003eBody Material: Magnesium Alloy\u003c\/li\u003e\n\u003cli\u003eDimensions: 131.3 x 96.4 x 79.8 mm\u003c\/li\u003e\n\u003cli\u003eWeight: 658g (Including Battery \u0026amp; Memory Card)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWarranty\u003c\/h2\u003e\n\u003cp\u003e1 Year Warranty.\u003c\/p\u003e\n\u003ch2\u003eWhy Choose This Product?\u003c\/h2\u003e\n\u003cp\u003eThe Sony a7 IV combines high-resolution imaging, advanced autofocus intelligence, professional 4K video features, and reliable stabilization in a compact hybrid camera built for modern creators.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":43329433534553,"sku":"Sony A7 IV","price":53999.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0052\/0935\/8425\/files\/transparent-Photoroom_93_9a120f21-72a6-497d-a835-e4c0861023ec.jpg?v=1779193947","url":"https:\/\/www.mhcworld.co.za\/products\/sony-a7-iv-mirrorless-camera-body","provider":"MHC World","version":"1.0","type":"link"}